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Goodblock reports 77% of users feel guilty for blocking ads

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A new survey has found that 77% of ad blocking users feel “some guilt” about blocking ads. This goes against common stereotypes that ad blocking users don’t care about digital content publishers losing revenue, and suggests that if publishers took steps to make their ads less intrusive and less annoying, users might be more tolerant of their advertising. Gladly, an adtech startup, surveyed 243...

Read more about Goodblock reports 77% of users feel guilty for blocking ads on Lunarsoft.

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