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How Bing is out-innovating Google


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Google is one of the smartest, most innovative companies in the world, but in its core business -- online search -- it's being routinely shown up by Microsoft's third-place search engine, Bing.

Bing is a surprisingly fast-moving, innovative product -- and it's forcing Google to play catch-up time and time again.

Years ago, for example, Google set itself apart from other search engines by focusing on making its homepage load faster than everyone else's, including a very simple design with a white background.

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