Report: Google to end forced G+ integration

When Vic Gundotra, the head of Google+, suddenly announced his departure from Google today, many were left wondering "why" and what it meant for the future of Google+. He didn't give a reason for leaving, but according to a report from TechCrunch, the likely reason is a major shakeup for Google's social network.

In short, Google seems to be backing away from the original Google+ strategy. The report states that Google+ will no longer be considered a product that competes with Facebook and Twitter, and that Google's mission to force Google+ into every product will end. With this downgrade in importance comes a downgrade in resources. TechCrunch claims that 1000-1200 employees-many of which formed the core of Google+-will be moved to other divisions. Google Hangouts will supposedly be moved to Android, and the Google+ photos team is "likely" to follow. "Basically, talent will be shifting away from the Google+ kingdom and towards Android as a platform," the report said. The strange part is that both of these teams create cross-platform products. So if the report is true, there will be a group inside the Android team making iOS and Web apps, which doesn't seem like the best fit.

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